In 1979, Antonio Climent Benaiges —a pioneer in importing antiques into Spain— and Juan Baldrich decided to establish a groundbreaking auction house. Bal-cli-s comes, therefore, from the neologism resulting from the merger of these two surnames. Both felt drawn by this new attractive business model, which was being very successful in England. This is how their newly opened saleroom contributed to spread the interest in art and to popularise auctions. Balclis began to carry out an important educational work and laid the foundations for a greater transparency within the art market.